You just received a valuable lead... CONVERT IT!
The steps to retain a client are straightforward...
Engage the lead immediately
According to the Clio Trends Report, immediate engagement is the #1 indicator of retaining a new client.
Stay Organized
It can be hard to keep track of all your leads, especially if you don't have dedicated staff for the job.
Chase your leads
It typically takes 7+ touches before a lead converts into a client. Consistent follow-up is critical to retaining more clients.